Moroccanoil Hair Treatment

The Moroccanoil Treatment, the brand's iconic product, was created with the purpose of serving as the foundation for all styling and preparing the hair for blow-drying. Consumers can apply the treatment to damp hair from mid-length to ends. After applying the treatment, they can then proceed to blow-dry or style the hair as usual.

For those with dry hair, the Moroccanoil Treatment can be applied to the mid-length and ends of the hair to help smooth and eliminate frizz, while also providing protection against environmental factors, such as the sun and wind. This application helps to tame flyaways and deliver long-lasting shine.

The Moroccanoil Treatment Light formula was specifically developed for consumers with fine and light-colored (including white or gray) hair. This formula delivers the same benefits as the original Moroccanoil Treatment, but with a lighter formulation, texture, and color.

Customers can use the Moroccanoil Treatment in conjunction with all other Moroccanoil products, as it serves as the foundation for styling.

The key difference between the Moroccanoil Treatment and the Moroccanoil Pure Argan Oil is that the treatment contains both argan oil and other ingredients to create a non-greasy formula that leaves the hair smooth and conditioned. In contrast, the Moroccanoil Pure Argan Oil contains only argan oil and provides nourishing benefits for both hair and skin.

As part of the brand's commitment to sustainability, the Moroccanoil Treatment bottle is 100% recyclable and made of 40% post-consumer recycled glass.

To determine which Moroccanoil Treatment is the best fit, the brand provides the following recommendations:

• Use the Original formula if your hair is medium to thick or curly.
• Use the Light formula if your hair is fine or if it's light-colored and brassiness is not a concern.
• Use the Purple formula if you want to combat brassiness in light-colored hair.

Argan oil, the key ingredient in Moroccanoil's products, is rich in antioxidants, vitamins, and essential fatty acids, and has been used for centuries to nourish both hair and skin.

Moroccanoil began with the iconic Moroccanoil Treatment and has since expanded to offer a full line of argan oil-infused hair and body products. The brand's signature scent, a memorable and addictive juxtaposition of spicy amber and musk with sweet florals, has become an iconic element of the Moroccanoil experience.

Moroccanoil is committed to becoming a more sustainable brand and doing its part to protect the planet. The brand is certified as cruelty-free through PETA, further demonstrating its dedication to responsible and ethical practices.

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